https://www.youtube.com/watch?v=IxR44EktJ9E
Tim: This is camp, happy and harmless, along the lines of Bellefire’s Perfect Bliss (and a similarly perfect style of bridge exit), was released back in January and has been hanging around on radio playlists and lurking in the iTunes charts ever since. The word on the schlager grapevine is that it was rejected from this year’s Melodifestivalen, but they decided to put it out there anyway. As far as I can tell, they never made a video, and I strongly suggest you don’t use that YouTube link as your only lyric source. They make for quite fun reading, but as it says at the end, “Maybe the text is wrong but the mostly is right.”
Tom: How can a song that camp and harmless – and I agree with you, it is – remind me of a military march? It’s the endless, plodding, one-two-one-two beat in the background, I think. I can see why it didn’t go into Melodifestivalen: to me, it sounds a bit like it’s been written by a six-year-old, plodding up and down the keyboard playing simple scales. It’s a pity, because it started with such promise: there’s more spark and creativity in that initial seven seconds than there is in the whole rest of the track. Even the key change just seems dutiful and by-the-book rather than actually injecting any new life into it.
Tim: I suppose that might be partly why I like it – it’s nothing special at all, strictly formula, but it’s got a chorus that just makes me smile without really knowing why. Just a sort of, ‘aah, this is nice’ feeling.