Saturday Reject: Martin Rolinski – In And Out Of Love

“A perfect example of ‘Swedish pop music’.”

Tim: Tonight’s the night, and we’ve just got time for this, from Martin Rolinski – you’ll recognise the voice, I trust, from Swedish band-of-the-00s BWO, and this year he took time out of his day job as an engineering scientist to return to the music world for one competition only.

http://www.youtube.com/watch?v=lad0OuNjRwQ

Tom: My word, he sounds a lot like Neil Tennant from the Pet Shop Boys in this track. Can’t say I’ve heard it before, though – perhaps he just had a bit of a cold on the night and went a bit nasal. It’s not a bad track, though – how’d it do?

Tim: Got through to Andra Chansen, and ended up in the top half of that, but didn’t quite get to the final. That’s a shame, for one particular reason: I reckon it’s a perfect example of ‘Swedish pop music’. He had it back in BWO, and he’s still got it now – it’s the melody, the vocal, the backing, the bright colours, everything. It’s all there, and it’s exactly the sort of music that represents Swedish pop at its best.

Or at least it was, five years ago.

Tom: It still sounds good to me. What’s changed?

Tim: Oh, it’s certainly still good, but now, things are different – pop music has become somewhat homogenised, and, for better or worse, a lot of pop music from Sweden doesn’t sound hugely different from pop music from other countries. This, though, is a track that could only really come from Sweden, and that’s why it’s a shame it’s been knocked out.

Martin Rolinski – Blame It On A Decent Matter

Used to be in BWO, hasn’t gone in a remotely different direction.

Tim: This bloke used to be in BWO before they split, and unlike other former member Alexander Bard he hasn’t gone in a remotely different direction.

Tom: Ooh, then this promises to be very good indeed.

https://www.youtube.com/watch?v=8zZMzsSxfEI

Tim: This pretty much has everything – trancey type intro indicating a, well, not quite summer floorfiller, but at least something to keep people on the floor late on a Friday night through to the early hours of Saturday morning, decent beat topping that up throughout the verses, and a good memorable chorus that we can all sing along to after only hearing it once.

Tom: I’m not getting the memorable singalong vibe from it, but otherwise I agree: it’s not a blockbuster hit, but it’d fit perfectly in the middle of a DJ set.

Tim: So why don’t I think it’s great? I mean, I like it, I’d have it on in the background, and it would keep me on the floor as described, but it doesn’t get me going like, say, Swedish House Mafia did.

Tom: Now, I think it’s because the chorus – despite your earlier comment – is just sort of meh. It’s more like an extra verse, really; it doesn’t have the hands-in-the-air moment you want from something like this.

Tim: Hmm, perhaps, but as a first solo single, it’s still not bad. Though actually, what the hell does ‘blame it on a decent matter’ actually mean?

Tom: I was hoping you could explain that.