Icona Pop – I Love It

At least it doesn’t outstay its welcome.

Tom: Bit of moderate swearing in this one, just to warn our reader.

Tim: Prude. But actually, before we get going, I’ll be honest. Writing yesterday’s review, I wasn’t at my best, and felt somewhat lacklustre. But then I happened to come across this again, which appeared a couple of weeks ago, and which I never really got at the time.

Tom: I don’t really get it now.

Tim: Well, I sort of do. I won’t say the obvious, because I don’t, but it is pretty damn good. Why? Well, if I were back at school and that question was in a test and demanded an essay, I’d begin with something like: To answer that question, first we must consider why it is I don’t love it.

Tom: What?

Tim: I’d continue in that vein, blathering on, but basically making the point that what with tune being practically non-existent and the lyrics consisting of a four-line verse, repeating three times…

Tom: (A verse that seems a bit too inspired by the horrible Boom Boom Pow, if you ask me.)

Tim: …a second mini-verse repeated twice and a chorus made of a whole six words, the song barely qualifies to be described as such.

Tom: Only about two and a half minutes as well – at least it doesn’t outstay its welcome too much.

Tim: The thing is: that’s exactly what it should be. It’s not about singing, or making music, or caring about anything. It’s about acting as you would in the scenario set out in that very first line: “I got this feeling on the summer day when you were gone.” To whit, sod everything else, let’s have some fun without the crap boyfriend and shout about it. And that’s it, really.

Tom: Which is all fair enough, but well, it’s still not much of a song.

Tim: No. No it isn’t.